Overstock Results Presentation Deck

Playing to Our Strengths Home retail market segmentation Produced six major customer segments Segmented on: ■ ■ overstock. ● ● ● Savvy Shoppers ● Shopping behaviors Decorating and shopping attitudes Demographics Spending overstock. Focusing where Overstock has the right to win Over-indexed shopping at Overstock Combined market spend of 40% ■ Deal driven & low hassle ■ Reluctant Refreshers ■ 35

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