Sequoia Capital Educational Presentation Deck

Signal Change Be specific about expected behavior change. Example: Focus. PEACE TIME WAR TIME SEQUOIA CONFIDENTIAL VS. In peacetime, companies must maximize and broaden the current opportunity. Peacetime companies encourage broad-based creativity and contribution across a diverse set of possible objectives. In wartime, the company typically has a single bullet in the chamber and must, at all costs, hit the target. The company's survival in wartime depends upon strict adherence and alignment to the goals.

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