Analyst Day Presentation
TRANSPARENT AND COMPREHENSIVE REPORTING
51
95MM
CTV
Households
52
INNOVO
An
Pubch
FER P
Frequency Debution
FORAN
INNOVLD
Alytics
CTV INSIGHTS PORTFOLIO PERFORMANCE
Summary Performance
Monthly Performance
has
100M
UNIFIED REACH AND FREQUENCY
BOM
BOM
Total Reach
58,660,168
ROM
11
#
Unique Publisher Reach
43,159,392
I
T
I
15
S
[1
13
Frequency
6.69
C
Frequency: Light
Frequency: Med
Frequency Heavy
56%
27%
17
Day
Impressions
392,539,361
Weekk
Month
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*
Total
40181
1.2
CTV Insights
INNOVID
CTV Insights
MRC Accredited Impressions -
"currency" for digitized ads
Unbiased Views, separate from
media transaction
Unified Reporting of
programmatic, direct IO, walled
gardens and open web
40 Performance Metrics for
planning, buying and in-flight
optimization
INNOVIDView entire presentation