Olaplex Results Presentation Deck
OLAPLEX WELL POSITIONED IN A RESILIENT, HIGH-GROWTH CATEGORY
OLAPLEX:
o Creator of bond-building category
o Only brand using patent-protected bis-
amino technology to repair hair bonds
from the inside out
Efficient and productive innovation
model
o Highly engaged community of stylists
and consumers
o Synergistic, omni-channel model
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NPD research - Q2 US
Prestige haircare up 24%;
Olaplex up 54%
Q2 2022 EARNINGS
S
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Per NPD, Prestige Beauty in
U.S. only industry with rising
unit sales YTD across 14
discretionary retail industries*
Source: Per NPD retail tracking data, which excludes salons. Customer intent to purchase per independent brand health survey.
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Accessible price point within
Prestige Hair
#
Our independent brand
health survey shows 55%
intend to spend more on
premium haircare in next
6 months*
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