Rover Investor Update
Our Strong User Retention is the Result of our Value Proposition and Applied
Data Science
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Value Proposition Extends
Far Beyond Finding a Provider
The Rover Guarantee
24/7 Customer support
Care instructions
In-app messaging & photo sharing
Calendaring
Real-time mapping of walks
Ease of paying
Advanced saftey features (e.g. heat notifications)
*Rover
1. Metrics are cumulative through Q2'22
2. Average annual cohort repeat revenue retention based on 2013-2021 pet parent cohorts cumulative through Q4'21
Strong Retention on
Both Sides of Platform
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• 82% of bookings are repeat
>90% average annual cohort
revenue retention for pet care
providers
(2)
(1)
80% average annual cohort
revenue retention for pet
parents (2)
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