Flutter Results Presentation Deck
UK&I: through evolving Affordability Triple Step strategy
New Customers
What
are we
doing?
>
New
in
2021¹
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"Always on" protections
Robust registration checks (age
verification, self exclusion checks)
Tailored new customer monitoring
Early financial vulnerability checks
Effective educational
communications on sign up
Mandatory deposit limit trial for
younger customers
Early checks at lower thresholds
as part of new customer
monitoring
Flutter
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Age-based spend checks and limits
• Financial vulnerability checks with age and risk based limits applied
Product changes to improve safer gambling experience
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• £10 staking limit on online slots
Removal of auto-spin on casino products
Daily deposit limits introduced
Financial vulnerability checks using third party agencies
Ongoing enhancement of communications, platform and monitoring
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Proprietary Al technology to monitor 250+ behaviours
Effective engagement with in-person interactions and 5.3m automated
communications in 2021
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Backstops
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Tailored affordability
backstops are being put in
place to ensure we will
intervene in a situation where
all our other controls and
protections have not already
triggered an interaction
Cumulative 6 month loss
threshold introduced
Reduced annual thresholds
introduced
Our approach will continue to improve as we further develop our Affordability Triple Step approach
1 See appendix for timing of measures introduced in 2021
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