Wix Investor Day Presentation Deck

Self Creators gross margin nearing long-term target range 100% 75% 50% 25% 0% 83% 38% 2019 82% 31% 2020 Creative Subscriptions Note: Gross margin figures are non-GAAP. Analyst & Investor Day | May 2022 82% 25% 2021 ~82% Business Solutions 25 - 26% 2022 84% 33% By 2025 83 - 85% 35%+ Long-term 14 Gross margin of Creative Subscriptions business is already near long-term target range Opportunity for incremental margin improvement for Business Solutions - driven primarily by better transaction margins as business scales Wix

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