Blackwells Capital Activist Presentation Deck slide image

Blackwells Capital Activist Presentation Deck

CASE STUDY - COLONY CAPITAL Overview Since our March 2020 settlement with Colony Capital (NYSE:CLNY) through December 2020 we have a 33x MOIC on our settlement investment as shares have returned more than 230% Blackwells initiated a position in Colony Capital due to its misunderstood conglomerate structure, years of underperformance and poor governance Given the Blackwells team's strong history in real estate and private equity, our operational mindset gave us an edge in evaluating and creating a successful value creation plan for the Company For over two years Blackwells was in active conversation with Management and the Board, eventually resulting in the sale of billions of dollars worth of legacy assets, a more cost-efficient corporate structure, the removal of the previous CEO, and the appointment of 4 new Board members At the time of out initial involvement Colony was an undervalued real estate holding company with a collection of underperforming legacy assets. But, through Blackwells involvement over the last two years, Colony has transformed itself into a leading global digital infrastructure, real estate, and investment manager with over $46 bn in AUM Blackwells believes that with its Board oversight and the continued implementation of its strategic initiatives Colony should be worth upwards of $8.00 per share BW BLACKWELLS CAPITAL Strictly Confidential & Trade Secret October 2018 February 2019 February 2019 January 2019 - Present September 2019 July 2019 July 2019 September 2019 Fall 2019- Winter 2020 March 2020 Colony Wins Began private conversations with Colony and privately nominated new Directors to the Board Appointed three qualified and experienced independent Directors to Colony's Board, including two Directors identified by Blackwells and one Director mutually agreed upon by Blackwells and the Company Assigned a Strategic Asset Review Committee of Directors, including nominees from Blackwells, to actively engage in a comprehensive review of Colony's assets and businesses $500 million+ of net proceeds from the sale of non-core assets from the Company's Other Debt & Equity segment Closed on the sale of publicly traded and externally managed NorthStar Realty Europe ("NRE") to AXA, which resulted in net cash proceeds of approximately $160 million Reduced cost structure that is projected to result in $50 million of annual savings by early 2020 Announced a corporate strategy focused on digital infrastructure and digital real estate sectors, which have the strongest secular growth drivers in real estate Reached a definitive agreement to sell Colony's Industrial segment to Blackstone for $5.7 billion Announced hiring of in-house investor relations professional in December 2019 On March 20, 2020 Blackwells settled with Colony Capital for second time. The settlement created a long-term alignment and we increased our position to show our support and belief in Colony. In the settlement we added a fourth Director to the Board 103
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