Near Investor Presentation Deck
Near Provides Data Intelligence Across Multiple Industries
Marketing Intelligence
Data Attributes - Primarily People data
Offline
• Demographic
• Income
•Household
Key Use-Cases
Customer engagement,
segmentation, competitive
assessment and targeted
marketing
Online
•Social, search
behavior
www.near.com
• Apps, digital
content
Typical use-cases and customers
• Wi-Fi
Mobility
• Work,
home location
• Places visited
• Travel patterns
Brands/Marketers
Chief marketing officers
of Business-to-Consumer
companies and publishers
are key customers
Operational Intelligence
Data Attributes - Primarily Places data
Mobility
•Pathing
•Migration patterns
• Origin and
destination
Geospatial
• Precise building
shapes
Catchment areas
• Footfall, events
Typical use-cases and customers
Key Use-Cases
Trade area dynamics,
site selection, supply
chain optimization
and route planning
In-Store
• Visitor profiles
• Visitation trends
• Frequency, dwell
times
Enterprise CXOS
Chief technology
officers, chief
information officers and
chief digital officers
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