Grove SPAC Presentation Deck

The Key to Out-growing The Category Is Best In Class Repeatable, Differentiated Innovation DTC PRODUCT INNOVATION AND BRAND BUILDING DTC PLATFORM + RETAIL DISTRIBUTION Direct Customer Engagement = Vast, Actionable Consumer Data Rapid Test and Learn with Low Cost of Failure Highly Scalable Digital Growth Channel Assortment Breadth to Drive Lifetime Value Mass / Retail Distribution Potential Predictable and Strong Margins and FCF TRADITIONAL CPG X X X X ✓ ✓ Grove COLLABORATIVE ✓ ✓ ✓ ✓ ✓ 288

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