Marti Investor Presentation Deck
4. Vertically integrated business model drives lower costs & higher revenues (cont'd)
In-house hardware capabilities
Ability to produce customized products that suit local needs and deliver superior operational performance
Component procurement
Product assembly
In-house assembly
Proprietary sourcing
✓
Product design
Prototype testing and design
40+ product prototypes are evaluated
by hardware team
Final vehicle is designed based on local
geographic needs and cost-benefit ratio of
individual components
In-house built hardware & loT systems
loT boards
Source: Company information.
lot Locks
Chassis
Motion sensors
Battery
Wheel
✔Strong relationship with local and
foreign manufacturing partners
Enables steady supply and
operational efficiency
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Assembly of sourced components by
in-house team and assembly partners
✓ Drives vehicle quality, cost benefits
and lower lead times
●
Better vehicles with
longer useful life
Outcomes
Lower
operating cost
Faster pace of vehicle improvement
iterations
Lower vehicle costs
Vertical
integration
Greater remote control and diagnosis
capability over the vehicle
Lower theft and vandalism
Reduced component part lead times
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