SmileDirectClub Results Presentation Deck
Cost Levers & Long-Term Targets.
Leveraging automation, our existing SmileShop footprint and cost discipline to drive towards
profitability.
Leveraging Sales
& Marketing
Spend
COGS
Leveraging G&A
Spend
smile
DIRECT
CLUB
-$
Continued advancement in automation and streamlining
of our manufacturing process
ā
Our 2nd generation automation production platform
is live and currently producing approximately 10%
of our aligners
ā
We expect this to increase meaningfully during Q4, !
and while still early in the rollout, we are already
seeing very positive trends
Continued discipline around deployment of Sales and
Marketing spend:
Sales &
Focus on driving more demand through our existing Marketing:
network of SmileShops
40-45%
Leveraging referrals and aided awareness to drive
organic traffic
Long Term % of
Revenue
Continued cost discipline across the business
Aligning spend with business priorities and long-term
growth targets
Gross
Margin:
85%
G&A:
15%
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