Wix Results Presentation Deck

Free cash flow during the quarter grew to $9.4 million from $5.4 million in Q3 2015, an increase of 74% over last year. Our cash balance at the end of Q3 was $145 million, and we ended the quarter with 1,312 employees Registered Users and Premium Subscriptions Our user cohorts contain an incredible amount of financial value without any further investment in marketing. We expect our existing user cohorts to generate over $1.6 billion in value over the next six years. Our user cohorts also exhibit negative churn. Our freemium business model combined with an outstanding product experience and high value we provide our subscribers creates cohorts that exhibit negative churn. In Q3, we added five million new registered users, bringing our total registered user base to 92 million. This is the third consecutive quarter we have grown our user base by 5 million, and over the last four quarters, we have added over 20 million registered users. Our ability to consistently grow our user base at such a healthy pace is the direct result of the execution of our direct marketing strategy and the rapidly growing awareness of our brand. We added 174,000 net premium subscriptions in Q3, compared to 140,000 in Q3 last year, and we ended the quarter with 2.3 million subscriptions. Q3 was our second strongest net additions quarter to date as we converted new and existing registered users into premium subscriptions at a higher rate than ever before. In Q3, 60% of our new subscriptions came from users who joined in prior quarters. These new subscriptions consist of users that had already registered with Wix, were using our product, and required no significant additional marketing dollars to convert. In Q3, 65% of new subscriptions purchased were for periods of one year or more, with the remaining 35% being monthly subscriptions. As of the end of 67.57 Q2'15 1.50 62% 38% Registered Users (in Mn) Q2'15 72.32 Q3'15 1.64 76.93 Premium Subscriptions (in Mn) Q4'15 58% Q2'15 Q3'15 Q4'15 Q1'16 Q2'16 42% 1.77 92.37 87.40 82.18 III Q1'16 Q2'16 Q3'16 % New Subscriptions By Cohort 62% 63% 37% Q3'15 Q4'15 1.94 Existing Cohort 60% 2.12 40% Q1'16 38% Q2'16 New Cohort 2.29 Q3'16 60% 40% Q3'16 Wix.com

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