Honest Investor Conference Presentation Deck
CLEAN LIFESTYLE BRAND POSITIONED FOR GROWTH
LARGE TOTAL
ADDRESSABLE MARKET
Total Market Size
$130 Bn
C
Clean / Natural
$17Bn
13% of Total
CLEAN / NATURAL GROWING 6X
FASTER THAN CONVENTIONAL
U.S. Markets 2019A - 2025E CAGR
1.5%
Conventional
6x
Greater Than
Conventional
9.3%
Clean / Natural
Source: Company estimates; Third party survey conducted on our behalf in August 2020
Notes: "Conventional" refers to brands that did not make explicit claims that their products were natural, "better-for-you", naturally derived or simplified formulations, or similar claims; "Clean/Natural" refers to brands that make explicit claims regarding their products being
natural, "better-for-you", naturally derived or simplified formulations, or similar claims
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