Sonos Investor Presentation Deck

Framing Our Long Term Opportunity: Households PLUS Geographic Expansion 391M Households in Core Markets¹ 172M Affluent ($75k+²) Households ~8% Current penetration of total affluent households 14M Sonos FY22 Households Source: Euromonitor 2023 1. Core Markets include the United States, Canada, Mexico, Australia, New Zealand, United Kingdom, Germany, Netherlands, Sweden, Denmark, France, Switzerland, Norway, Belgium, Italy, Austria, Spain, Ireland, Finland, Poland and Luxembourg 2. Represents disposable income as defined by the OECD 13

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