Honest IPO Presentation Deck

DRIVE PRODUCT INNOVATION 3 Improve Existing Products CONTINUE TO RENOVATE AND IMPROVE EXISTING CORE PRODUCTS CLEAN CONSCIOUS double poo pockets DIAPER stretche belly button utout Better performance, Better sustainable materials, Better margin HONEST BEAUTY SUSTAINABILITY RESTAGE HONEST More sustainable primary & secondary packaging Better margin FOCUS ON COSTOVATION 4 Introduce Existing Product Line Extensions NEW FACES, SPACES, PLACES GENTLY NOURISHING PERSONAL CARE 24 hr moisture claim Body wash & lotion for the whole family SCENTED SANITIZING WIPES Bringing our consumer loved scent profiles to sanitizing wipes, updated claims EXTEND EQUITY, ATTRACT NEW USERS, MARKETING EFFICIENCY 5 Launch New Product Adjacencies WELLNESS: IN, ON, AROUND SENSITIVE SKIN Gentle enough for sensitive skin while effective for all CLEAN CONSCIOUS CLEANING LINE Reusable packaging, built for ecommerce INCREASE HOUSEHOLD PENETRATION, PROVIDE ENVIRONMENTAL SOLUTION 27

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