Whitebread Annual Update
Credit highlights
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Largest hotel operator in the UK with the strongest brand
Vertically integrated model affords control over best-in-class
operations and is a competitive advantage over peers
Effective direct digital distribution platforms affording cost efficiency
and ownership of the customer relationship
Broad customer reach across regions and defensive domestic/inbound
and business/leisure mix
Positioned in budget sector which is fastest growing and outperforms
in downturns
Attractive structural growth opportunities remain intact, including
Germany where the business is well placed to replicate its
success in the UK
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Decisive and effective actions taken to mitigate business and financial
disruption from COVID-19 and protect stakeholders, along with
longstanding proven ability to manage costs through a cycle
Experienced management team
A 'Force for Good' - robust and longstanding sustainability policies
which run through everything we do and are recognised via external
accreditations
Conservative balance sheet and financial flexibility afforded by
freehold property backing
Board intention to maintain investment grade metrics over the
medium term
Dividend payments resumed. A final dividend of 34.7 pence per share
(£70m) will be paid on 1 July 2022. This reflects both the Group's
encouraging trading and confidence in the outlook.
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