HashiCorp Investor Presentation Deck
Customer Lifecycle
GO TO
MARKET
CAPABILITIES
CUSTOMER
USE CASES
Adopt
OSS Usage
Self-Service Customers
Broad initial adoption
Provisioning
Cloud Operating Model
- Product
- Use case
- Value-based outcome
Land
Infrastructure as Code,
Compliance and Governance,
Self-Service Infrastructure
Expand
Next logical offer
- Additional use case
- Further adoption
Upsell - Scope & Scale
-
Detailed solution sales process
Networking
Service Registry & Discovery,
Network Middleware Automation,
Service Mesh
#
Extend
Next logical offer
- Use case
- Product
- Cross-Sell product
Security
Secrets Management, Encryption
as a Service, Advanced Data
Protection
Renew
Multi-dimensional expand & extend:
scale, scope, across products
Applications
Wide Scale
Adoption
Workload orchestration,
App-centric networking,
Developer-centric app delivery
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