TradeStation SPAC Presentation Deck
15
Expanding Customer Base
TradeStation is a go-to platform for active
individual traders looking for an edge
Baby Boomer / Gen-X (Born 1946-1980)
■ Average age: 49 years old
31-month average account tenure
■ $710K average net worth
$39K average balance at TradeStation
■ Heavy desktop platform use
Newcomer growth accelerated during
COVID
Millennials/Gen-Z (Born after 1980)
Average age: 27 years old
■ 11-month average account tenure
■ $144K average net worth
■ $9K average balance at TradeStation
■ Attracted to mobile products and social
platforms
Source: Based on client onboarding information and other company data. Data as of June 30, 2021.
95%
5%
Customer Age Mix
As a % of total customers
As of March 31, 2019
Baby Boomer/ Gen X
(Born 1946-1980)
86%
14%
As of June 30, 2021
Millennials / Gen-Z
(Born after 1980)
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