Playboy SPAC Presentation Deck

PLAYBOY 2020 33 Beauty & Grooming Growth Plan GLOBAL BEAUTY & GROOMING MARKET¹,2 ($ in billions) Playboy's Beauty & Grooming Segment Expected To Generate Approx. $3M in revenue in 2020 $328 $343 18A-24E CAGR = 4.8% $360 $377 2020E $395 $414 2018A 2019E 2021E Source: Grand View Research, Markets and Markets, Business News Wire, PR News Wire. ¹ Includes Men's and Women's Fragrance, Skincare, Men's Grooming, Color Cosmetics, and Beauty Supplement markets. 22019E-2024E figures are extrapolated at 2018-2024 CAGR of 5.0% for Men's Grooming, 2018-2024 CAGR of 6.2% for Color Cosmetics, 2018-2024 CAGR of 3.7% for Men's and Women's Fragrance, 2018-2024 CAGR of 4.4% for Skincare, and 2016-2023 CAGR of 9.5% for Beauty Supplements. 2022E $434 2023E 2024E Playboy Brand Value: Proven commercial success in fragrance category; from 2012 to 2014 date achieved $100M annual retail business with fragrance line for men and women with Coty licensing partnership ● ● ● GROWTH OPPORTUNITY ● ● Recent color cosmetics partnership in Brazil demonstrates consumer affinity for brand in category Growth Opportunity: New fragrance line set to launch in Fall 2020 across North America and European markets Brand's positioning on free expression and body positivity, alongside built-in network of Playmates who can serve as beauty ambassadors, positions brand well for expansion into category targeting existing consumer base today purchasing apparel and consuming branded content Collaboration discussions underway for color cosmetics and men's grooming with big-name influencers and contemporary beauty brands Company-conducted India consumer research demonstrates opportunity to brand in territory in Beauty and Grooming category Brand's reach in China positions Playboy well for expansion into men's grooming and skincare in territory

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