Allbirds Investor Presentation Deck
INVESTOR OVERVIEW
Existing market
provides significant
whitespace for us
to further impact
If all 24B pairs of shoes¹ produced in
2019 had the same 30% lower carbon
footprint as Allbirds, the industry would
have saved 98 million tonnes of CO₂e²
equivalent
to taking
21M
cars off the road
allbirds
Sources: Statista, American Apparel and
Footwear Association, McKinsey, Quantis
Massive Market...
$1.8T
Global Apparel &
Footwear Market³
7 Pairs
Average #Shoes Purchased by
Americans in 20184
68 Garments
Average # Garments Purchased
By Americans in 20184
...Universal Problem
Environmental Harm
~4%
Of all global GHG emissions in
2018 were from the fashion
industry5
Limited DTC Distribution
O
Number of top 25 shoe brands
with 50%+ DTC sales6
1. Statista Inc., Quantity of footwear produced worldwide from 2015 to 2019
2. Assumes all 24B pairs of shoes have a carbon footprint equal to that of an average pair of sneakers as estimated by Allbirds
3. Statista Inc., Footwear market size worldwide from 2020 to 2027; Statista Inc., Global Apparel Market - Statistics & Facts, published January 22, 2021
4. American Apparel and Footwear Association, ApparelStats & ShoeStats 2019, published 2019
5. McKinsey & Company and Global Fashion Agenda, Fashion on Climate: How the Fashion Industry Can Urgently Act to Reduce Its Greenhouse Gas Emissions, published August 2020
6. Figure represents internal estimate and supported by publicly available information
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