Getty SPAC Presentation Deck
Attractive Marketing ROI Unlocks Significant Growth Potential
Marketing Spend as % of Total Revenue¹
Potential opportunity
~3x greater average
revenue per customer
(vs. ~$356 for SSTK)
+4% higher 1H'21
Adj. EBITDA margin4
(vs. ~29% for SSTK)
~6%
gettyimages
~12%
shutterstock®
Source: Company filings and company information.
1 Based on 2020 financials.
Additional 1% of marketing spend as a percentage of
revenue drives estimated ~$60mm² of new revenue, or
~7%³ incremental growth
HIGH VALUE CUSTOMERS...
gettyimages 4 Please see appendix for a reconciliation of non-GAAP measures.
...COMBINED WITH HIGHLY PROFITABLE
REVENUE FLOW-THROUGH...
Highly attractive upside for Getty Images at the "turn of a dial" driven by compelling unit economics
...PROVIDE FOR SIGNIFICANT VALUATION UPSIDE
2 Illustrative revenue opportunity based on unit economics of 1H'21 CAC of ~$105 and $685 average revenue per customer in year 3, based on cohorts for FY 2015 - FY 2020.
3 Illustrative revenue growth figure shown based on an additional 1% of incremental marketing spend vs. LTM 1H'21 revenue base.
25View entire presentation