Nexters Results Presentation Deck
Key financial highlights (2/2)
$m
Selling and Marketing Expenses
7
91
Q2 2021
155
H1 2021
-61%
-41%
35
Q2 2022
HT 2022
Source: Company information (unaudited)
$m
G&A Expenses
M
Q2 2021
5
H1 2021
>100%
>100%
7
Q2 2022
14
HT 2022
$m
Total Costs and Expenses, excl. D&A
125
Q2 2021
219
H1 2021
-35%
-18%
81
Q2 2022
180
HT 2022
nexters
Selling and marketing expenses
decreased by 41% YoY in H1 2022
and by 61% in Q2 2022 mainly due
to the massive scaling of UA
investments into new players both
in H1 2021 and Q2 2021 amplified by
a substantial decrease in UA
investments in H1 2022 and Q2
2022 driven by the general
saturation of the market as well as
the suspension of our marketing
activities in Russia and Belarus
G&A expenses increased by $8m in
H1 2022 and by $4m in Q2 2022
driven by an increase in personnel
and other expenses associated
with listing on NASDAQ and
increase in the scale of our
operations as well as by the special
costs related to the reduction of
personnel in Q2 2022View entire presentation