Yatsen IPO Presentation Deck

Gross Sales - By Brand and By Category Increasing Contribution from Little Ondine and Abby's Choice Gross Sales (RMB BN) 0.8 100.0% 3.5 98.3% 1.7% 2018 1% of gross sales from Perfect Diary 1% of gross sales from Little Ondine and Abby's Choice 2019 3.8 17.9% 82.1% 9M2020 Increasing Contribution from Skincare Products Gross Sales (RMB BN) 0.8 97.1% 2.1% 0.8% 3.5 7.0% 89.4% 2019 3.6% 2018 1% of gross sales from color cosmetics products 1% of gross sales from skincare products 1% of gross sales from other products YATSEN asen 3.8 5.2% 12.9% 81.9% 9M2020 FINANCIAL OVERVIEW 23

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