System1 Investor Presentation Deck

5 System1 At a Glance Deliver high intent customers at scale Spend $675M+ annually (first half of CY '22 run-rate) on digital advertising across all major sources of customer traffic $900-$930 Million projected 2022 revenue Diversified across 40+ major advertising categories, and 2mm+ paying subscribers to our digital subscription products RAMP is our technological advantage Proprietary Responsive Acquisition Marketing Platform (RAMP) efficiently identifies, acquires, and serves ads to consumers across any advertising vertical Flexible and dynamic business model Our platform solution protects against demand shifts in the online advertising marketplace and reliance on specific verticals and advertisers SYSTEM

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