Allwyn Investor Update

3 key pillars of our organic growth strategy 19 Strong organic growth through successful implementation Best practice sharing across geographies ✓ Constant evaluation to optimize current product offer and identify new opportunities ✓ Balance of in house and outsourced content and technology ✓ Digital and physical retail capabilities ● ● ● ● Digital Lottery New users Grow customer spend Product innovation Data analytics, CRM, online marketing Ability to implement enhanced player protection measures ● ● ● ● Retail Lottery Product innovation De-anonymization through customer registration & loyalty programs Digitalizing of physical retail New product launches ● ● ● Multiple organic and inorganic growth levers Cross-Sell Build on trusted brands, large lottery customer base Advanced data analytics, CRM Hyper-personalization of campaigns New product launches & entry into adjacent products and gaming verticals allwyn

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