Asos Results Presentation Deck

HY22 RESULTS - GROSS MARGIN Gross margin stepped back by 190bps in the half, but is up on the P1 exit rate 45.0% HY22 HY22 Gross Margin Bridge¹ Sigu Gross Clearance Freight Buying Pricing Margin Activity & Duty Margin HY21 ¹ASOS internal operational records Other 43.1% Gross Margin HY22 Gross Margin was supported by the following in P2 W O: Improvement in buying margins driven by sourcing benefits, supplier negotiations and mix into Topshop Pricing benefits as low to mid-single digits price increases took effect from January Clearance activity softened as expected in P2 13 asos

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