System1 Investor Presentation Deck

5 System1 At a Glance Deliver high intent customers at scale Spend $625M+ annually (FY22 forecast) on digital advertising across all major sources of customer traffic $838 Million projected 2022 revenue Diversified across 40+ major advertising categories, and 2mm+ paying subscribers to our digital subscription products RAMP is our technological advantage Proprietary Responsive Acquisition Marketing Platform (RAMP) efficiently identifies, acquires, and serves ads to consumers across any advertising vertical Flexible and dynamic business model Our platform solution protects against demand shifts in the online advertising marketplace and reliance on specific verticals and advertisers Note: FY 22 Revenue forecast assumes midpoint of Company's most recent guidance provided on November 10, 2022. Note: See Appendix for a reconciliation of non-GAAP metrics to comparable GAAP metrics. SYSTEM

View entire presentation