Wix Results Presentation Deck

Consistent cohort behavior over the long term Active Premium Subscriptions from Q1 User Cohorts New Registered Users Q1'19-6.6M Q1'18 - 5.9M Q1'17- 5.9M Q1'16 - 5.3M Q1'15-4.6M Q1'14-4.1M Q1'13-3.7M Q1'12-2.7M Q1'111.8M Q1'10-0.9M 214K 213K 179K 127K 103K 92K 62K 34K 30K 19K 1 2 3 4 273K 5 6 7 8 233K 9 10 11 12 192K 13 14 154K 15 16 17 18 19 123K -104K 20 21 22 23 24 25 26 Number of Quarters Passed 27 73K 28 29 30 31 33K 25K 32 33 34 35 36 37 38 39 Note: Data as of December 31, 2019. Subscriptions only include Creative Subscriptions. Users do not include Flok, DeviantArt, Wix Answers or Wix Logo Maker. 40 17K 11

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