DraftKings SPAC Presentation Deck

Sophisticated Data Science Drives Marketing Decisions Marketing automation delivers the right message, to the right user at the right time on owned channels Direct Mail Social Outdoor Programmatic H 0 Direct Deals 8+ Years, 4+ Million Payers Billions of Data Points Data Science drives deep user Insights, enabling intelligent cross-channel marketing Model Driven Approach maximizes ROI across Paid Media Channels Video GO Radio / Podcasts 5 Source: Internal DraftKings Analytics as of 2/28/2020. "Payer" is any user who has successfully placed a paid sportsbet or casino wager on DraftKings Sportsbook App or entered a paid contest on DraftKings Daily Fantasy Sports App TV / OTT DraftKings Brand Drives Significant Earned Media Oº Search | 24

View entire presentation