LegalZoom.com Investor Presentation Deck
Lz Scale the Business: Formations are resilient
And there are tailwinds to drive further acceleration
Stable macro, strong relative performance
83% Years with positive US small business formations growth(¹)
35%
25%
15%
5%
(5%)
(15%)
(25%)
Small businesses are resilient (4% 18-year small business formation CAGR(1))
2006
US Business Formations Growth Rate
Great Recession
2008-2009
LZ Revenue
Growth 10%
2008
2010
2012
2014
2016
2018
Source: U.S. Census Bureau business formation statistics seasonally adjusted business application units.
(1) Timeframe represents 2006 - 2023 year-to-date (January through September 2023). (2) LegalZoom Magid customer study as of July 2023.
Covid-19
2020-2022
LZ formations grew 34%
faster than the Macro
2020
2022
Tailwinds
Work From Home
More flexibility to form a business while
employed - more than half of LegalZoom
customers have another job(2)
Digital Enablement Tools
An idea can become a digital business in
days with minimal upfront capital
required and gig platforms and SMB tools
Post-Covid Economy
Businesses are emerging and evolving to
adjust to the new economy, onshoring,
and industries that didn't exist before like
NIL (name, image, likeness), Influencers,
freelancing roles
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