BAT Results Presentation Deck

1 2 2020 3 -1.1 5 2. Continuing to improve New Category profitability 2021 6 -1.0 New Category contribution (£bn) 2022 -0.4 H123 +£1.1bn* Non-linear progression Innovation phasing Geographic expansion and market openings BAT On track to deliver New Category profitability* in 2024 A BETTER TOMORROW Profitability* 2024 *Profitability at category contribution level: Profit from operations before the impact of adjusting items and translational foreign exchange, having allocated costs that are directly attributable to New Categories. See Appendices A1 & A2. 14

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