Rally SPAC Presentation Deck
Successful D2D pilot in Ithaca, NY
Case study: Door-to-door (D2D) pilot in Ithaca, NY. A replicable strategy to add last-mile
services and raise barriers to entry from competitors
Ithaca pilot revenue 9/2020 - 12/2021
$40,000
$30,000
$20,000
$10,000
$0
9/2020
10/2020
11/2020
12/2020
ā
1/2021
2/2021
3/2021
4/2021
Revenue
5/2021
6/2021
1.Please see Financial Information disclaimer on Page 4
7/2021
Cumulative Revenue
8/2021
9/2021
10/2021
11/2021
12/2021
Revenue per passenger 9/2020-12/2021
42
$15.00
$10.00
$5.00
$0.00
9/2020
10/2020
11/2020
1/2021
12/2020
2/2021
3/2021
4/2021
5/2021
6/2021
7/2021
8/2021
9/2021
10/2021
11/2021
Rally Lines riders traveling to and from Ithaca, NY are able to book a taxi ride along with their bus ride, adding a last mile
component to their trip. Since the pilot began in September 2020, revenue per passenger trip has increased. Rally will
replicate this concept to other small cities where Uber and Lyft response times are slow.
12/2021
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