Nextdoor Investor Presentation Deck

Digital advertising TAM represents $800B+ opportunity $533B Global $234B U.S. 2022 TAM 47% Growth $786B Global $362B U.S. 2026 TAM Source: Global and US digital ad markets, eMarketer January 2023. Note: Digital advertising market is based on eMarketer U.S. ad spend and excluding B2B, which represents 6% of digital ad spend in 2022. Global advertising market includes annual ad spend across all countries world-wide and is not adjusted to Nextdoor's existing 11 markets. For both 2022 and 2026, assumes 6% B2B share across all global markets. Large Adjacent Markets Classifieds Home services 14 Local commerce Local events Real estate

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