Olaplex IPO Presentation Deck
OLAPLEX is a Disruptor at its Core
What We've Disrupted:
Innovation
Marketing
Operations
How We Disrupted:
De-risked innovation with a
continuous feedback loop
from our community
Tadad low to the 17
Community-based and data
driven performance
marketing
Asset and capex light model
Results of Our Disruptive DNA:
Track record of successful product launches
Science-enabled, technology-driven, underpinned by a loyal and engaged community.
We have only just scratched the surface.
ended June 30 2071 debiutad FRITID & morgin Du
#1 EMV haircare brand¹
12.3mm #OLAPLEX posts (2x L'Oreal / 4x Lululemon / 5x Estee Louder / 16x Peloton)
350mm+ #OLAPLEX TikTok views in 17 months
30 an
Superior EBITDA margin of 71%²
OLAPLEX
Note: For a reconciliation of Adjusted EBITDA to income (loss) from operations, please refer to the appendix of this presentation,
¹ Tribe Dynamics
7View entire presentation