Intermedia IPO Presentation Deck slide image

Intermedia IPO Presentation Deck

3 CORE Model: Differentiated and Highly Popular Proposition to Channel Partners 95% Benefits to Channel Partners of MSPs / VARs prefer reseller model due to better economics and ability to bundle and monetize additional services - 2019 McKinsey Study¹ Superior economics Customer relationship retention Low disintermediation risk Control over pricing, packaging, billing and solution bundling |||| Fosters long-term customer relationship development 1, McKinsey & Company, Intermedia Go To Market Strategy Study, March 2019 2. According to Intermedia estimates INTERMEDIA™ Benefits to Intermedia Partner loyalty Partners incentivized to grow their business on Intermedia's platform Financial and operational leverage as partner primarily responsible for customer facing activities CONFIDENTIAL ~5x higher revenue for agents under CORE model compared to traditional agent model² Traditional Agent Model Number of users Price per user MRR Upfront comp (X MRR) Months Monthly commission Year 1 Year 2 Year 3 Year 4 Year 5 Agent Revenue Agent Commissions / Profit CORE Model 50 Number of users $25 Price per user $1,250 MRR 4 $5,000 60 15% Buy price Margin % $188 Margin $ per user Months Monthly gross profit $7,250 Year 1 $2,250 Year 2 $2,250 Year 3 $2,250 Year 4 $2,250 Year 5 $16,250 Reseller Revenue $16,250 Reseller Profit CORE Model Revenue versus Agent CORE Model Profit versus Agent 50 $25 $1,250 $15 40% $10 60 $500 $15,000 $15,000 $15,000 $15,000 $15,000 $75,000 $30,000 Up to 5x Up to 2x 14
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