Snap Inc Results Presentation Deck
Business Highlights
We saw increased engagement across key metrics:
DAUS were 265 million in Q4 2020, an increase of 47 million, or 22%, year-over-year.
DAUS increased sequentially and year-over-year in each of North America, Europe, and Rest of World.
DAUS increased sequentially and year-over-year on both iOS and Android platforms.
On average, Snapchatters opened Snapchat 30 times every day in Q4 2020.
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We continue to invest in our Discover platform as a destination for content that entertains and informs:
Over 90% of the U.S. Gen Z population watched Shows and publisher content in Q4 2020.
Total daily time spent by Snapchatters over the age of 35 engaging with Shows and publisher content increased by more than 30% year-over-year.
Digital native creator of sports and lifestyle content Wave.tv reached an average monthly audience of 64 million Snapchatters.
"Will From Home", our popular Snap Original featuring Will Smith, returned to Snapchat for its highly anticipated second season.
We launched a record 97 new international Discover channels in Q4 2020.
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