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Asos Results Presentation Deck

200 ROW performance Localised trading stance supported customer momentum Solid growth in Australia despite significant disruption to airfreight Retail Sales Visits Orders Conversion ABV Active Customers* Standout growth in MENA region supported by strong Ramadan H120 KPIs +20% +24% +19% Flat +6% 3.7m (+23%) H2 20 KPIs +16% +15% (6%) -30bps +18% 3.9m (+18%) * 12 month measures - Active customers defined as having shopped in the last 12 months as at 31 August. Joull Growth in items per basket and ABV driven by optimisation of delivery proposition FY 20 KPIs +18% +19% +5% -20bps +12% 3.9m (+18%) 13 asos

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