Overstock Results Presentation Deck

Focused Retail Strategy aspiration & positioning dream homes for all making beautiful & comfortable homes accessible by helping customers easily & confidently they want for less financial goals target customers brand pillars constitutional principles overstock. sustainable, profitable growth primary segment savvy shopper values Overstock for helping them feel smart about finding a great deal from a compelling selection of stylish & quality home products product findability get inspired anywhere, but easily find it at Overstock world-class SEO enablers H ■ smart value quality & style for less as an indicator that our innovation is meeting target customers' needs engaging email program OKR-driven focus & collaboration world-class ML & algorithm innovation secondary segment reluctant refresher ■ values Overstock for helping them easily & confidently find just what they want easy delivery + support fast, free, & predictable delivery, plus low-hassle returns & support rewarding Club O Loyalty program - intuitive mobile experience initiatives partner-sponsored marketing discounting & pricing experience increase real-time data 23

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