Q3 2022 Investor Presentation
BRAND PERFORMANCE
HEYDUDE BRAND Q3 HIGHLIGHTS
Q3 Revenues of $269M exceeded previous guidance
Revenue growth of +87% vs PY
• Brand marketing launch drove higher traffic and contributed to DTC
revenues of $88M
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HEYDUDE rose to #7 preferred footwear brand for teens, up from #8, in
Piper Sandler's Fall 2022 Taking Stock with Teens Survey
Brand began rollout of influencer strategy with a portfolio of partners
Continuing to expand wearing occasions with sneaker silhouettes and
the introduction of new colors & prints; continuing to elevate the product
with fur linings
Revenue
Adj. Gross Margin(1)
SG&A as % of Revenue(2)
Adj. Operating Margin(¹)
Q3'2022
$269M
48.8%
19.4%
29.3%
1.
See reconciliation to GAAP equivalents in Appendix
2. Non-GAAP SG&A adjustments were not made within the HEYDUDE brand
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