Snap Inc Investor Presentation Deck

Snap Inc. 1. 2. $0.59 2015 YOY ARPU Growth Strong Results Over Five Years Average Revenue Per User ¹ $2.71 2016 356% $4.65 2017 72% $6.29 2018 36% $8.29 2019 32% $59 2015 YOY Revenue Growth $404 2016 Total Revenue² (in millions) 590% $825 2017 104% See Snap Inc. public filings with the SEC. We define ARPU as quarterly revenue divided by the average Daily Active Users. ARPU is presented as annual ARPU, calculated as the sum of each reported quarterly ARPU. Snap Inc. internal data. $1,180 2018 43% $1,716 2019 45% 23

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