OnesSpaWorld SPAC
CRUISE LINES ARE INCREASINGLY ALIGNED WITH US
1.
Cruise Lines Focus More and More on Onboard Spend... ...And Increasingly Collaborate With OSW to Grow Revenue
Onboard Spend as % of Total Cruise Line Revenues¹
HISTORICAL COLLABORATION
+480 bps
24.2%
2011
29.0%
2017
>$2 BILLION
INCREMENTAL
SPEND
"...Cruise lines have turned their attention to onboard
revenues to drive top line growth... New ships are now
being designed with onboard revenue in mind."
- Wall Street Research, July 2017
ISOLATED SHORE-
SIDE ENGAGEMENT
SEC Filings, Independent Consultant Studies, Wall Street Research. Based on three largest cruise operators.
SER
ONESPAWORLD
AT SEA. ON LAND.
UNIFIED SHORE-SIDE AND
ONBOARD COLLABORATION
SPA BRANDING & DESIGN
NEW AREAS OF COLLABORATION
SIGNAGE AND LIMITED MARKETING
WEEKLY BUDGETING AND KPI REVIEW
TARGETED MARKETING /
PASSENGER DATABASES
ENHANCED WEBSITE VISIBILITY & DESIGN
DYNAMIC PRICING AND PRICE INCREASES
OPERATIONAL SAIL SUPPORT
(ONBOARD TRAINING)
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