Qila Marias Tequila Ria Crowdfund Pitch Deck
The worlds 10 largest liquor companies crave acquisitions of upstart brands that they can
market globally. Consequently, they are willing to pay top dollar for brands that offer potential
for worldwide distribution. Below is only a few that sold and released their numbers.
Brand
Hypnotiq
42 Below
Chambord
Ultimat
Cabo Wabo Tequila
Effen
Leblon
Zacapa
Skinny Girl
Category Buyer
Average
Liqueur
Vodka
Liqueur
Vodka
Vodka
Cachaca
Rum
Heaven Hill
Bacardi
Brown-
Foreman
Campari
Patron
Jim Beam
Bacardi (30%)
Diageo
Margaritas Jim Beam
Year
2005
2006
2006
2007
2007
2009
2010
2010
2011
Revenue Price
(Million) (Million)
$2.2
$7.0
15.6
$9.5
$2.4
$10.0
$2.0
$12.7
$8.0
$7.7
$40
$91
$255
$91
$17
$68
$14
$200
$90
$96
Valuation
(X Revenue)
18.0x
13.0x
16.3x
9.6x
7.1x
6.8x
20.0x
15.8x
11.2x
13.1x
Once we have our Tequila Ria up and
on, distilling and bottling, we believe
we can attract an industry partner
that would fund our expansion
nationally. An example of this is
Leblon. (see chart on left) Bacardi
invested $14 million for a thirty
percent stake. Lebron's sales were $2
million.
Also, Hypnotiq, a Liqueur, had $2.2
million in sales and sold to Heaven Hill
for $40 million.
On the previous slide, page,
Constellation Brands purchased High
West Distillery in Salt Lake City. The
purchase price was $160 million on
55,000 cases sold. No number was
given as to the sales, or price, of their
cases.
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