MoviePass SPAC Presentation Deck
MoviePass - Key Findings
• Studio Movie Grill, an early adopter of MoviePass' integrated app, saw a
400% lift in overall attendance by MoviePass subscribers from Aug-Oct
2017.
• In the two test markets in which our study was conducted, films with
projected box office receipts of $10-50mn experience a +120% lift in
attendance when consumers have a Movie Pass subscription.
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In a survey of Movie Pass subscribers conducted over the 2017 Labor Day
weekend, 75% of our subscribers said they would not have seen a movie if
they had not been MoviePass subscribers.
MoviePass has received as much as a 20% discount on ticket purchases
from a small group of its exhibitor partners and will try to receive a similar
percentage from the share of revenue of concession sales from certain
theater chains in the future.
According to MPAA, there were 718 films released in 2016 in the US and
Canada. Over the 2017 Labor Day weekend, MoviePass subscribers saw
approximately 200 different movies.
MoviePass available in +90% of theaters
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