Snap Inc Results Presentation Deck

Adjusted Gross Margin and Adjusted Cost of Revenue¹ ADJUSTED GROSS MARGIN¹ Adjusted Cost of Revenue¹ as a % of Revenue 55% Q2'21 60% 45% Q3'21 66% 40% Q4'21 +1 PPT 34% 61% Q1'22 61% 39% Q2'22 61% 39% Q3'22 ADJUSTED COST OF REVENUE ¹ COMPOSITION (in millions, unaudited) Infrastructure Costs 39% Advertising Partner & Other Costs $437 $182 $74 $182 Q2'21 $8 $429 $445 $149 $78 $202 Q3'21 $14 $442 ADJUSTED GROSS MARGIN¹ IMPROVED 1 PPT YOY $143 $87 $212 Q4'21 Content & Developer Partner Costs $8 +4% $413 $146 $73 $194 Q1'22 Total Non-GAAP Exclusions¹ Total GAAP Cost of Revenue $443 $449 $421 ¹We define adjusted gross margin as GAAP revenue less adjusted cost of revenue, and as a percentage, divided by GAAP revenue. Adjusted cost of revenue excludes stock-based compensation expense, payroll and other tax expense related to stock-based compensation, depreciation and amortization, and certain other non-cash or non-recurring items impacting net income (loss) from time to time. In Q3 2022, non-recurring items included restructuring charges of $14 million. See Appendix for further detail. Numbers throughout presentation may not foot due to rounding. $438 $8 $162 $76 $201 Q2'22 $8 $446 $446 $160 $74 $212 Q3'22 $21 $467 10

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