BuzzFeed Investor Presentation Deck

BuzzFeed Inc. Completed acquisition of Complex Networks. COMPLEX NETWORK S Acquisition Rationale Expands further into new audiences and verticals with clear category leadership Deepens engagement with existing demographic Cements opportunity as defining youth media platform Clear two-way synergies and monetization opportunities Highlights Leader in Time Spent among males 18-24 (1) 1.9x more diverse reader demographic compared to total digital population (²) Iconic Brands and IP COM PLEX PIGEONS & PLANES COM PLEY CON HOT ONES WEI think Source: (1) Comscore Media Metrix, Multi-Platform, Key Measures, February 2022 (Males 18-24). As compared to competitors including: New York Times Digital, Meredith Corporation, Hearst, Discovery Inc. Conde Nast, Washington Post, Vox Media, Dotdash, Group Nine Media, Vice Media Group, Bustle Digital Group. (2) Refers to Black/African-American males age 18-34. Comscore, March 2022. 24

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