BAT Results Presentation Deck
A Pivotal Year - Delivered on our 2021 financial
focus areas
Releasing
funds to support
growth
agenda
Generating cash to
continue
to deleverage the
balance sheet
fil
Maximising
marketing spend
effectiveness
c.£500m increased** NC investment
c.£100m reduction in New Category losses* for the first time
✓ c.£1.3bn total Quantum savings delivered
104% Operating Cash Conversion
✓ Reached c.3x Adj. Net Debt/Adj. EBITDA^
***
BAT
Enabling more active capital allocation
Including £2bn Share Buyback in 2022
A BETTER TOMORROW
* Reduction at category contribution level: Profit from the sales of brands after deduction of directly attributable costs (including marketing) and before allocation of overheads.. ** Investment in New Categories increase v FY20.
***Operating Cash Conversion. See Appendix A1 and A9. ^ Adjusted net debt to adjusted EBITDA at current rates. See Appendix A1.
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