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No New Yahoo Products: The Livetext Fiasco
▪ The Livetext app was described by some at Yahoo as their Snapchat- and Instagram-killer
▪ The app allowed you to text with someone and see their faces but not hear them
▪ It was released on July 30, 2015
▪ The day after its release, Livetext was ranked #132 on the App Store overall rankings but then quickly fell off the list
It is no longer on any App Store ranking
list
■ It's unclear how much of this years nearly
$1 billion product development budget at
Yahoo went towards launching Livetext
but it was clearly unsuccessful
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Image: Google Images
Source: www.nytimes.com/2015/05/fashion/will-the-met-gala-make-fashion-love-yahoo.html
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marissamayer
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Enjoy the rest of
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16
NEW THIS MORNING
YAHOO REVEALS NEW WAY TO TEXT
"LIVETEXT" A GAME CHANGER?
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