Missfresh IPO Presentation Deck
Our Powerful Supply Chain Ensures Product Variety, Stable Supply and
1 Cost Advantages
Strong Supply Chain Capabilities Ensuring Stable Quality and
Price Advantage
St
FMCGS
Producer-oriented
Procurement
42%
GMV breakdown³
C2M Model to Provide Proprietary Product
Offering
100% Product Quality Test
Effective Supply & Demand Management &
Build-to-forecast Supply Chain Powered by Al
58%
碗又好又快
优鲜
+
Fresh
Produce
2,300+ Supplier
Network
fruits vegetables
eggs
meat
dairy
daily necessities personal care
seafood
beverages package food cooked food condiments
Superior Customer Experience and High Operating Efficiency
90+%
Products directly sourced from
origins for fresh produce²
81%
Products directly sourced from
origins for all categories²
4,300+ SKUS 20,000+ SKUS 1.8 days
Fresh produce
Instant delivery
Next-day delivery
turnover days²
0.6% refund rate
-2.5%
Average inventory
loss rate²
-94%
SKUs available
at 5 p.m.²
Note: ¹ As of Mar 31, 2021; 2 In FY2020; 3 In the twelve months ended Mar 31, 2021.
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