SmileDirectClub Investor Presentation Deck

1 Large and growing market Increasing consumerism mandating providers to offer alternative delivery options. ● ● ● ● Healthcare increasingly a consumer-driven industry Prospective patients = consumers who want multiple options for how they engage with service providers - Omni-channel maximizes consumer addressability Consumers seek care options via both trusted clinician recommendations as well as strong consumer branded options for self-directed care Virtual, in person, mobile, etc. - all critical to maximize consumer addressability In-office care solutions are an important complement to the DTC solutions Potential to segment into higher income and teen consumers Market is responding to these learnings - Professional channel solutions providers increasing focus on consumer-directed solutions - SDC developing professional channel and hybrid strategies smile CLUB Market participants are increasingly bolstering offerings to address these dynamics smile OFRECT CLUB OC straumann Dentsply Sirona P&G AspenDental Direct-to-Consumer Direct-to-Office Acquisition of Smilink and Dr.Smile Investor in Grin, a New-York based dental tech company Smile Brands DECA Inc. Launched own clear aligner brand in Jun-21 DENHOL BHDUP Acquisition of Byte Technologies byte and Propel Orthodontics SMILINK DR SMILE PROPEL CHITHIBHINTIS • GRIN motto Eckly Asperem 7

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